Conversational Environments · AI Positioning

We work on the sources the AI reads so that your brand is the answer

The AI answers with what it reads. We know which sources it leans on in your category, which ones you don't control, where to publish and how to write so that it cites you.

Where does the AI get what it says about your brand?

From what you write, and from many sources you don't control. The effort usually goes to the part that can be edited: your own website and what you publish. We work on both. We get the sources the AI leans on to talk about you, and we tell you how your own content has to be written for it to be cited.

What you writeYour website, your channels
What others writeMedia, comparison sites, social, forums…

Illustrative proportion. The actual split is measured per category and is the first thing you see in your analysis.

We measure to know what to move

An analysis of the real conversations in your category. It is the starting point of the plan, and the baseline everything that follows is measured against.

Share of Answer

In how many answers in your category do you appear?

We count how many answers the AI mentions you in, and in what position.

Perception

What does it say about you when it mentions you?

By decision factor: price, range, service. What the AI believes about your brand is not always what you tell.

Cited sources

Where does it get the answer from?

The domains and URLs the model consults to answer: the ones you write and the ones you don't control. That is where the work happens next.

Benchmark

Against whom, and heading where?

The same measures for your competitors, and how they move from one measurement to the next.

The measurement yields a plan: where to publish and how to write. We carry out that plan so you don't have to

Our platform reads the models' answers in your category, locates the sources they lean on. With that analysis we build a media plan that we help you carry out through our editorial network of national and international outlets.

Conceptual simulation · illustrative data

While organic presence is being built, we complement it with AI Advertising

The same simulation that measures your visibility tells when you will be a relevant answer. Paid media in ChatGPT is activated on that.

We show you where you stand today and what to move to change it

We measure your category's answers, against whom and on which factors, and propose the pieces you are missing to improve your AI positioning.