We turn your brand into the answer

AI has changed how your consumers decide. You have to change how you talk to them

Conversational environments let your consumers decide quickly and precisely. Vera understands how they do it, so that there too you are the answer.

Question: Which hybrid SUV should I buy for commuting and weekend trips? Answer: For that use, the most recommended option is BYD followed by Toyota and Kia, in the same segment. All three cover what you are looking for and share restrained fuel consumption… Sources: motorpasion.com, youtube.com, km77.com.

When a consumer researches
before buying a car
are you the answer the AI mentions?

More and more decisions are settled in a conversation with an AI, without going through a search engine. Being in that answer is what we call Intentional Visibility: being present at the moment someone wants to solve something and hasn't yet decided how.

“Millions of new, hyper-informed prescribers… and you can't call them to ask them to correct their message.”

Blog · Introduction to Active Navigation, III

In a conversation with an AI, your brand can be in two places

In the answer the model writes and in the ad that goes with it. They are two products because they work differently: the first is built with content, the second is activated with investment.

Organic answer

AI Positioning

All AI models

We measure how your brand shows up in the models' answers, understand which sources they come from and publish the content the AI cites.

Paid media

AI Advertising

ChatGPT

Ads inside the conversation. The same simulation that measures your visibility tells in which questions you will be a relevant answer, and that is what the activation is built on.