Advia is an AdTech founded in Madrid in 2024. We use AI agents to identify the moments in which a consumer is researching before deciding, and position brands there as the answer.
It is the whole idea behind the company, and the reason it travels from channel to channel. Told in the order we lived it.
For an ad to serve the advertiser, it first has to be relevant to their consumer. We founded Advia to plan from there.
You stop asking where your ad fits and start asking where you will be relevant to your consumer.
In the passive one, an algorithm or an editor chooses what we see. In the active one, we have a doubt or a decision to make, and we go out looking for information.
During Active Navigation, an ad can become the answer the consumer is looking for.
We built Vera to turn ads into answers wherever the question happens: the open web, YouTube and AI answers.
We position your brand during your consumer's Active Navigation, across every channel.
Three founders with experience in the industry, transforming advertising from the heart of Madrid.
Sales to agencies, the strategy of each account and client service.
Vera, the product and the tools the rest of the team works with.
Campaign delivery, design and the processes that hold it together.
We are clear about where we are going, and these values help us make day-to-day decisions.
We work hard and enjoy doing it. We value agility, constant growth and each person contributing in their own way.
Technology doesn't replace people: it amplifies them. The person stays at the centre, and technology is an extension of what we know how to do.
Transparency, honesty and responsibility, even when they demand more of us. Effort is non-negotiable: we go one step further even if the client doesn't notice.
Constant curiosity about the future. The best ideas come from imagining what doesn't exist yet.
There are no individual wins. We grow together and win together: Advia's success belongs to the whole team.
Even if there is no open vacancy with your name on it. And if what you want is to see Vera on your category, that too.